This year, HOWARD LAURENT proudly presents The Key means power, access, opportunity, exclusivity, and transformation. It symbolizes the ability to unlock doors, dreams, and hidden potential.
In a fashion context The Key represents the holder the chosen one who carries confidence, prestige, and elegance. It is also a symbol of opening a new era where luxury meets sustainability, turning forgotten materials into couture masterpieces.Each piece in this collection features up to 50% sustainable materials, proving that couture and sustainability can exist in perfect harmony.
This season, HOWARD LAURENT incorporates reclaimed elements such as vintage keys, unused beads, fabric scraps, and handmade embellishments crafted from recycled plastic, aluminum, and other materials.
By embracing sustainability, we welcome a new creative challenge: transforming repurposed materials into couture masterpieces that remain luxurious, wearable, and refined. Staying true to the signature identity of HOWARD LAURENT, the collection is elevated with dazzling bling, glitz, dramatic fringes, and structured corsetry.
Love,
HOWARD LAURENT
Shoes POSU
Accessories Noma
Supported Model AVMS Agency